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What is the Feedback Canvas?

O que é o
Feedback Canvas

The Feedback Canvas is a simple yet powerful tool that structures collective feedback sessions in a safe, transparent, and improvement-oriented way. With it, you can:

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Classify perceptions about roles, responsibilities, and contributions to the work;

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Classify perceptions about roles, responsibilities, and contributions to the work;

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Classify perceptions about roles, responsibilities, and contributions to the work;

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Identify strengths and weaknesses and define improvement actions;

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Identify strengths and weaknesses and define improvement actions;

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Identify strengths and weaknesses and define improvement actions;

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Encourage self-awareness and team growth;


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Encourage self-awareness and team growth;


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Encourage self-awareness and team growth;


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Replace control with dialogue and judgment with learning.


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Replace control with dialogue and judgment with learning.


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Replace control with dialogue and judgment with learning.


Why did we create
the Feedback Canvas?

Por que criamos o Feedback Canvas

A

Because giving feedback is difficult.

Because giving feedback is difficult.

Receiving it can be, too—especially when the environment is unsafe or the conversation becomes judgmental.

Receiving it can be, too—especially when the environment is unsafe or the conversation becomes judgmental.

B

The Feedback Canvas was designed to change that.

The Feedback Canvas was designed to change that.

It organizes the conversation, distributes responsibility, and invites everyone to reflect together on how to improve. It is a tool created to adapt to your reality—no hierarchy, no bureaucracy, no imposition.

It organizes the conversation, distributes responsibility, and invites everyone to reflect together on how to improve. It is a tool created to adapt to your reality—no hierarchy, no bureaucracy, no imposition.

C

Feedback with purpose

Feedback with purpose

For individuals and organizations that want to evolve professionally.

For individuals and organizations that want to evolve professionally.

How does a
Feedback Canvas
session work?

Como funciona uma sessão com o
Feedback Canvas?

The request comes from those who want to grow.

The session only takes place when the person themselves asks for feedback.

The request comes from those who want to grow.

The session only takes place when the person themselves asks for feedback.

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We define together what will be evaluated.

It can be a role, a responsibility, or the overall contribution to the team’s work.

We define together what will be evaluated.

It can be a role, a responsibility, or the overall contribution to the team’s work.

We align perceptions.

The team and the individual perform self-assessments, comparing perspectives.

We align perceptions.

The team and the individual perform self-assessments, comparing perspectives.

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We share learnings.

Strengths, weaknesses, and improvement suggestions are discussed with empathy and objectivity.

We share learnings.

Strengths, weaknesses, and improvement suggestions are discussed with empathy and objectivity.

We generate clarity.

The session ends with practical actions for continuous development.

We generate clarity.

The session ends with practical actions for continuous development.

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All of this in a trusted environment, with the mediation of a facilitator.

Far beyond a tool.
A cultural shift.

Far beyond a tool.
A cultural shift.

The Feedback Canvas has already been used by hundreds of teams in different organizational contexts, from startups to multinationals.
Start with one session. The rest comes with time and practice.

O Feedback Canvas já foi utilizado por centenas de equipes em diferentes contextos organizacionais, de startups a multinacionais. Comece com uma sessão. O resto vem com o tempo e com a prática.

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Strengthen trust and collaboration among colleagues

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Foster a continuous learning culture

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Align perceptions and expectations with clarity

Avoid unfair or assumption-based evaluations

Feedback doesn’t need to wait for the next performance review.

Feedback doesn’t need to wait for the next performance review.

Instead of measuring the past, Feedback Canvas opens space to build the future.

By encouraging frequent, honest, and improvement-oriented conversations, the tool helps create a new way of working—more human, more agile, and better aligned with today’s challenges.

Expectation alignment

Make explicit what is expected at work, reducing noise and strengthening clarity among all team members.

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Trust building

Create a safe space for sincere and constructive conversations, where giving and receiving feedback becomes natural.

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Professional development

Gain valuable insights about your performance and turn feedback into concrete actions for growth.

“Where there is listening, there is growth.
Where there is trust, there is transformation.”

Want early access to Feedback Canvas Online?

Want early access to Feedback Canvas Online?

Leave your email and be one of the first to access the platform.

Want to know more about Feedback Canvas?

Want to know more about Feedback Canvas?

Visit the book’s page and get your copy!

Visit the book’s page and get your copy!

Buy Feedback Canvas

Feedback Canvas is a product by Ateliê de Software

© Copyright 2025.